Joe Redner for City Council District 6 Political Ad Campaign, 2003 Three 30 second spots, one 60 second spot

The concept behind this ad campaign was to create fresh and energetic spots that were issue oriented.  Mr. Redner’s campaign emphasized his honest, straightforward and practical approach to governing, so we designed the spots to reflect that style.  Each ad features Mr. Redner giving a short “riff” about his solution to a local problem.  The spots were aired locally on broadcast and cable television.